e:System: Increase your profitability with targeted marketing!
Overview
- Automatic subscription and unsubscription
- Personalised emails
- Customised email templates
- Email tracking and reporting
- Complies with the new Email Legislation more »
A mailing list database can provide you with a great list of potential clients without you having to lift a finger. People sign up to the list from your web site and our e:System handles the rest. It is one of the most cost-effective ways of increasing your company’s profitability.
Once you have collected a list of potential clients with the system, you can start turning them into actual clients. e:System allows you to send out personalised HTML emails complete with your corporate styling and branding.
As with all of our off-the-shelf packages, no knowledge of HTML is required to use the system. All you have to do is type the text you want to include in the newsletter and e:System automatically wraps your corporate branding around it and personalises it before sending it out to your mailing list.
Track each email from the moment it is sent to the moment it is read. If you send out a newsletter, you can use e:System to track each individual mailing – allowing you to see which of your clients are reading which parts of the email. You can then use this information to target more focussed marketing to these people. Should a client not wish to receive any more of your mailings, they simply click on a link at the bottom of the email and e:System automatically removes them from the mailing list without any intervention. The client’s details are left on the system for other marketing purposes.
Centralised operation with automatic updates
All of our systems are self-maintaining and e:System is no exception. The system is frequently updated with new features and enhancements at no cost to you.
e:System runs from our dedicated server farm in London’s Docklands. No installation is required – e:System runs on any machine with Internet Explorer 5 or above installed.
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